The Role of Behavioral Economics in Financial Decision Making
Keywords:
Behavioral Economics, Financial Decision Making, Psychology, Biases, HeuristicsAbstract
This article examines the influence of behavioral economics on financial decision-making processes. It delves into the psychological factors that affect individual and institutional financial choices. By integrating insights from psychology and economics, the paper aims to enhance understanding of how biases and heuristics impact financial behavior. The study provides recommendations for improving financial decision-making through behavioral insights, which can lead to more effective personal and corporate financial strategies.
References
Jeyhun, R., Elshan, R., Naila, A., & Aydin, N. (2025). Effectiveness of Internet of Things migration into hybrid economic projects.
Rahimov, J., Rahimov, E., Nasirzade, A., & Yusifli, P. (2025). Economic aspects of projects based on the Internet of Things. Innovation and Sustainability Articles, 5(4), 31-44.